four32 MEDIA
Why Testimonial Videos Matter – And How to Shoot One
A testimonial video is one of the most powerful pieces of content that you can create.
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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.
four32 MEDIA
May 273 min read
Attention is the New Oil – Why Content Creation Should be at the Forefront of your Business Plan
This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.
four32 MEDIA
May 212 min read
Audit Your Instagram Profile – What Every Instagram page Should Include
As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.
four32 MEDIA
May 152 min read
Photography Composition Hacks – The Rule of Thirds
One of my favourite photography composition hacks is the rule of thirds.
four32 MEDIA
May 133 min read
Product Photography for Beginners – How to Get Great Product Photos on Your Own
This is product photography for beginners, and I’ll lay it out for you in 5 easy to follow steps.
four32 MEDIA
May 73 min read
How to Get More Variety in Your Content – Change it up and Keep Your Audience Engaged
We all crave variety. We all need it, and we all want it.
four32 MEDIA
May 22 min read
Does it Matter What Your Thumbnail is for an Instagram Video? How to Pick a Good One
Be deliberate about it and choose something appropriate – and don’t use a photo that has nothing to do with the subject matter of the video.
four32 MEDIA
May 15 min read
How to Film a Podcast Style Video and Why They’re so Great for Socials – Social Media Video Ideas
There’s a reason that they follow you. So, give them what they want – in the form of a podcast style video.
four32 MEDIA
Apr 303 min read
Should the Lights Be on or off For Architectural Photos?
So, you’re a real estate agent or an architectural designer, or maybe an interior designer. Maybe you’re a contractor or a developer.
four32 MEDIA
Apr 253 min read
How to Get More Traction on an Instagram Post – Posting as a Collaborator
I know you’ve heard of tagging other profiles when you’re posting on Instagram, but have you heard of posting as a collaborator?
four32 MEDIA
Apr 233 min read
How to Put Captions on Your Videos – The Best App and a How to Guide
I’m sure you’ve seen those videos – the ones with the bold and punchy captions flashing across the screen.
four32 MEDIA
Apr 222 min read
Why Every Business Should Have a YouTube Channel
Attention spans are dwindling and people want more and more, for less and less periods of time.
four32 MEDIA
Apr 184 min read
How to Grow Organically on Instagram – Share Value, Keep ‘Em Coming Back and Get Social
So how do you grow organically on Instagram? Well, to keep it quite simple – just do the work.
four32 MEDIA
Apr 164 min read
Quantity vs. Quality – Why Working in Quantity is the Only Way to Make Quality
Quantity vs. quality. It’s an age old argument that will never be settled.
Jon Lepp
Apr 153 min read
Shoot Photos with Posting in Mind – How to Get The Most Out of Your Content as a Construction Company
I’m going to share my thoughts on how to shoot photos with posting in mind, so that you can get the most out of your content.
four32 MEDIA
Apr 113 min read
The Art of Truth – How to Find Yours, and Then Package it up for The Public
The art of truth is something that's sculpted over time, and it hits you when you least expect it.
four32 MEDIA
Apr 103 min read
The Art of Being Authentic – How to Attract Your Ideal Client
The art of being authentic. Sometimes it can feel like a lost one.
four32 MEDIA
Apr 43 min read
How Often to Post on Social Media – The Value of Daily Posting
As we move deeper and deeper into the information age, we’re developing a new form of value, and new structures are replacing the old.
four32 MEDIA
Mar 293 min read
Content Strategies vs. One Off Videos – Why The Difference Matters and What to Consider
So, you’re a growing business and you’re gaining some momentum locally. You’ve had a number of creative agencies approach you now, asking if
four32 MEDIA
Mar 273 min read
What is Copywriting? How to Write Better Descriptions For Your Social Media Posts
Write from the heart, and don’t simply write what you think others want to hear.
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