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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.
four32 MEDIA
Sep 2, 20243 min read
Optimal Marketing Video Lengths – The Different Types and Their Uses
In the world of marketing your businesses with video, there is one main differentiator we need to consider when it comes to distribution.
four32 MEDIA
Aug 29, 20242 min read
Being Strategic With Your Content – How to get the Best Bang for Your Buck
Regardless of the reason you want to create that video or those photos, there should always be a plan behind the creation and distribution.
four32 MEDIA
Aug 22, 20243 min read
Stretching out Your Content – Repeat Uses and Best Practices
When it comes to digital marketing, it’s always best to form a specific strategy for your efforts, and then to push it even further than...
four32 MEDIA
Aug 9, 20242 min read
Why Video is Your Most Powerful Marketing Asset
If it’s done well, a video is a direct reflection of how you see the world.
four32 MEDIA
Aug 5, 20243 min read
How Long Should Instagram Reels be? Experiment and use the Data
The length of a video always depends on its intention. Where is it going? What is it supposed to do for you?
four32 MEDIA
Aug 1, 20243 min read
Don’t Listen to the Algorithm – Just Make Good Content, and Make it About Health, Wealth or Relationships
Time and time again, I feel that I hear the excuse “oh, the algorithm just didn’t pick it up,” or “make sure the algorithm likes it.”
four32 MEDIA
Jul 8, 20243 min read
So You Want to Make Some Content – Start With Why
If you’ve been throwing the idea around to hop on the content creation train, and you’ve arrived at this point where you’re ready to hire a
four32 MEDIA
Jul 2, 20243 min read
If you Could Only Afford to Make one Piece of Content, What Would it be?
When it comes to digital marketing and content creation for your business, there are a lot of options to sift through, and we can sometimes
four32 MEDIA
May 27, 20243 min read
Attention is the New Oil – Why Content Creation Should be at the Forefront of your Business Plan
This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.
four32 MEDIA
May 7, 20243 min read
How to Get More Variety in Your Content – Change it up and Keep Your Audience Engaged
We all crave variety. We all need it, and we all want it.
four32 MEDIA
May 1, 20245 min read
How to Film a Podcast Style Video and Why They’re so Great for Socials – Social Media Video Ideas
There’s a reason that they follow you. So, give them what they want – in the form of a podcast style video.
four32 MEDIA
Apr 30, 20243 min read
Should the Lights Be on or off For Architectural Photos?
So, you’re a real estate agent or an architectural designer, or maybe an interior designer. Maybe you’re a contractor or a developer.
four32 MEDIA
Apr 25, 20243 min read
How to Get More Traction on an Instagram Post – Posting as a Collaborator
I know you’ve heard of tagging other profiles when you’re posting on Instagram, but have you heard of posting as a collaborator?
four32 MEDIA
Apr 23, 20243 min read
How to Put Captions on Your Videos – The Best App and a How to Guide
I’m sure you’ve seen those videos – the ones with the bold and punchy captions flashing across the screen.
four32 MEDIA
Apr 18, 20244 min read
How to Grow Organically on Instagram – Share Value, Keep ‘Em Coming Back and Get Social
So how do you grow organically on Instagram? Well, to keep it quite simple – just do the work.
four32 MEDIA
Mar 29, 20243 min read
Content Strategies vs. One Off Videos – Why The Difference Matters and What to Consider
So, you’re a growing business and you’re gaining some momentum locally. You’ve had a number of creative agencies approach you now, asking if
four32 MEDIA
Mar 26, 20243 min read
The Best Photo Editing Software on Your Phone – A Brief Overview of The Lightroom App
Alright, so you snapped a pretty good photo on your phone, but you want to touch it up a little bit and make it a little extra special.
Four32 Media
Mar 14, 20244 min read
Content is Not King – Challenging an Industry Wide Cliché
Uh oh, I may be blowing the lid off of something that shouldn’t have been touched. But I’m going to press forward anyway – like a...
four32 MEDIA
Jan 23, 20243 min read
What is a Story? Get to Know Yours, How to Tell it – and Why it Matters
Stories are everything – As Lisa Cron writes, “Story, as it turns out, was crucial to our evolution – more so than opposable thumbs....
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