If it’s done well, a video is a direct reflection of how you see the world.

So, you’ve been thinking about filming yourself to market your business and you’ve been thinking about it for the past 5 years.

Don’t jump to conclusions too quickly here – I’m not suggesting that you go and become a famous podcaster. You have other shit to do.

Now, since I started filming people speaking, I’ve always had this rule – the closer to the first take we can get, the better.

In one of my past lives, I was a semi-amateur/semi-professional musician. And you know what? It gave me a real good feel for what’s good

Videography – it’s storytelling, it’s attention grabbing and holding, and it’s one of the highest art forms, if I may so humbly say.

There’s a reason that they follow you. So, give them what they want – in the form of a podcast style video.

I’m sure you’ve seen those videos – the ones with the bold and punchy captions flashing across the screen.

Attention spans are dwindling and people want more and more, for less and less periods of time.

So, you’re a growing business and you’re gaining some momentum locally. You’ve had a number of creative agencies approach you now, asking if

If you’re sitting there, racking your brain, “Gah! I know I need to make videos, I just don’t know what kind to make! What kind of videos...

I’m going to go ahead and use a cliché phrase I’m sure you’ve heard a million times before. Lighting is everything. Sorry to have to...

Okay, so you have a pretty decent little business happening here, and you’re starting to grow a following on social media.

So, you’ve used all the hiring sites. You’ve posted on Indeed, and whatever the hell else there is out there today. You even put a flyer...