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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.
four32 MEDIA
Sep 30, 20243 min read
Point and Shoot Cameras – Something For a Business Owner to Consider Instead of Their Cellphone
I’m going to take your cell phone photography, and I’m going to throw it in the river.
four32 MEDIA
Sep 29, 20243 min read
Growth on YouTube – Why it’s a Top Priority for Myself and My Clients This Year
An online presence has been an important things for small businesses for years now.
four32 MEDIA
Sep 25, 20243 min read
The True Value of Photography for Your Business – Think About the Future
For about 4 years now, I’ve been shooting photos and videos for a construction client.
four32 MEDIA
Sep 18, 20243 min read
Give it Away for Free – A Gentle Reminder to Love What You Do
When I started this business, everything I did was for free, and you know what – before that, I worked for free, for my mentor at his studio
four32 MEDIA
Sep 14, 20242 min read
Create Honestly and Share Regularly – The Best Digital Marketing Strategy
There are parts of your marketing strategy which should be streamlined and intentional. You know the bits.
four32 MEDIA
Sep 2, 20243 min read
Optimal Marketing Video Lengths – The Different Types and Their Uses
In the world of marketing your businesses with video, there is one main differentiator we need to consider when it comes to distribution.
four32 MEDIA
Aug 29, 20242 min read
Being Strategic With Your Content – How to get the Best Bang for Your Buck
Regardless of the reason you want to create that video or those photos, there should always be a plan behind the creation and distribution.
four32 MEDIA
Aug 22, 20243 min read
Stretching out Your Content – Repeat Uses and Best Practices
When it comes to digital marketing, it’s always best to form a specific strategy for your efforts, and then to push it even further than...
four32 MEDIA
Aug 21, 20243 min read
Writing Blogs as a Form of Self-Education – Never Stop
An interesting thing has been happening lately, with my general and average conversations – mostly with clients or potential clients.
four32 MEDIA
Aug 20, 20242 min read
YouTube is for Presenting, Instagram is for Socializing – Conceptual Opinion Piece
The more I learn about and use each platform we have online as a digital content creator, the more I’m able to see them as what they are.
four32 MEDIA
Aug 19, 20242 min read
Should I Hire a Professional for my Social Media?
Hey business owner, I’m sure you’ve been asking yourself “Should I hire a professional for my social media?”
four32 MEDIA
Aug 15, 20242 min read
Why You Need Professional Headshots
If you’re a business owner or a career professional, having updated headshots portraying yourself online is one of the most important tasks
four32 MEDIA
Aug 13, 20243 min read
If Your Website is Working, Just Don’t Touch it
The success and proper operation of a company’s website can be a finicky thing.
four32 MEDIA
Aug 9, 20242 min read
Why Video is Your Most Powerful Marketing Asset
If it’s done well, a video is a direct reflection of how you see the world.
four32 MEDIA
Aug 6, 20242 min read
Adding Locations to Your Posts – How to do it and Why it’s Important
When you’re marketing your physical business, a great way to help to push your SEO is to include locations in all of your social media posts
four32 MEDIA
Aug 5, 20243 min read
How Long Should Instagram Reels be? Experiment and use the Data
The length of a video always depends on its intention. Where is it going? What is it supposed to do for you?
four32 MEDIA
Aug 1, 20243 min read
Don’t Listen to the Algorithm – Just Make Good Content, and Make it About Health, Wealth or Relationships
Time and time again, I feel that I hear the excuse “oh, the algorithm just didn’t pick it up,” or “make sure the algorithm likes it.”
four32 MEDIA
Jul 31, 20243 min read
Proper Use of Branding – Don’t be Lazy, Diversify if you Need to
Branding is a subject that comes up time and time again over here, and this specific subject isn’t one to skim past.
four32 MEDIA
Jul 29, 20243 min read
Fear of Criticism – Why it’s Holding you Back, and What to do About it
So, you’ve been thinking about filming yourself to market your business and you’ve been thinking about it for the past 5 years.
four32 MEDIA
Jul 26, 20243 min read
Podcast Style Videos for Your Business – How to Hire a Professional to Make one
Don’t jump to conclusions too quickly here – I’m not suggesting that you go and become a famous podcaster. You have other shit to do.
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